INTERACTIVE VIDEO TOOLS SOFTWARE
What is an Interactive Video Platform?Īn interactive video platform is, in essence, a software tool that allows you to create features within your video for your audience to click, type, shop, or take some form of action. And we’re betting that won’t be the last interactive video entertainment piece splashed all over internet news sites.
The hype surrounding Netflix’s interactive Black Mirror episode, Bandersnatch, was electric and brought interactive video firmly into the spotlight. Now, whether you consciously realize it or not, interactive video is everywhere, in Instagram Stories, within mobile apps and games and even on Netflix. To many of us, this feels like a distant memory, but as internet access started to become far more accessible, interactive video grew into a household occurrence. But its most rapid growth phase was during the technological innovation that occurred throughout the ’90s. Interactive media first began in the ’60s and quickly evolved over the decades. Think you’ve never experienced interactive video? Well, if you’ve ever played a video game or interacted with someone’s story on Instagram, then think again! How Did Interactive Media and Interactive Video Begin? Interactive buttons target your audience when they're most engaged with your content Interactive video works only with the user’s participation, turning them into active participants in the media they are consuming, rather than just passive viewers. These interactions could be in the form of links, polls, quizzes or the ability to select different paths or storylines within the video which can change the narrative of the video’s storyline. No idea what interactive video is? Interactive video is exactly what it sounds like – it’s a video that you can actively interact with. So, what exactly IS an interactive video platform and where did interactive video even come from? What is Interactive Video? All you need is the right interactive video platform to create video magic. Your own in-house team or your digital agency can build interactive videos easily to create content on demand. The beauty of the latest self-serve interactive video platforms is their accessibility. The good news? You don’t need to have an elaborate video production team or even web development skills to be able to create and edit bespoke interactive videos.
We’re seeing businesses embrace this new technology to find increasingly new and innovative ways to educate and connect with consumers. Interactivity takes modern Video on Demand (VoD) to the next level. For instance, advancements in bandwidth, streaming delivery and internet enabled devices, and the rise of HTML5 video enabled interactivity (without having to use Flash!) has opened a world of possibilities. Well, almost interactive video has been around since 1967! Yet while an interactive video platform isn’t exactly a new concept, the medium is becoming more and more accessible as technology continues to improve. Here are some of the best tools to help you easily create interactive content on your website: 1.You might be surprised to know that interactive video has been around practically since the dark ages. Well, of course, only so long as you create good content and the subject makes them want to take part. What makes this type of content so great is that it captures readers’ imaginations and makes them want to interact. This drives a lot more engagement when compared to blog posts, ebooks, podcasts, and other types of popular content. People need to physically choose answers when they go through it. An example is the quiz on the DoFasting website. Interactive content is a type of content that gets the audience to interact rather than just watching, reading or listening, interactive content requires active participation from the reader/viewer. What is interactive content – and why would I want it? In this blog post, I’m going to share my favourite 10 tools to help you create interactive content for your website. This means, there’s a big need for more diversified and engaging content – and one way to achieve that, is through interactive content. With more and more businesses investing in it, the market is getting beyond saturated. 2017 is a busy year in content marketing.
0 kommentar(er)
